| Detail of Surplus II by Michael Krebs |
Currently on exhibit at dnj Gallery is "Surplus" by Michael Krebs, a critique of consumerist corporate social influence and the commodification of desire, in which iconic images of war and armed strife are reimagined within a banal "market" context.
To be honest, I'm of mixed feelings about the appropriation of such imagery for this premise. Although the image of a girl screaming and running down a toy store aisle lined with packaged plastic dolls, fleeing as though in mortal danger, conveys both an absurdly humorous feeling and a creepy consideration of how children are indoctrinated into consumerist mindsets, the fact that it is a reflection, a tableau malsain of Nick Ut's iconic image of a Vietnamese girl fleeing from a napalm bombing, leaves me a bit uncomfortable. And perhaps that is the intention; perhaps it raises the question of how materialist values harm the individuals of a society.
I suppose it comes down to envy and banality. War is instigated by envy on a societal scale and implemented by the most basic and brutish and banal methods of coercion. Likewise, consumerist society is predicated on envy, "keeping up with the Jones" or constantly buying the newest model merely to preserve a social standing, never satisfied when others have "more" or "better" without making a raise or call, even if that which is desired is banal mass marketed trash, empty pablum.
| Detail of Surplus I by Michael Krebs |
In the end, both result in destruction. In war, the devastation is measured in lives and suffering. In consumerism, it is in wasted resources and misguided lives, a painful opportunity cost squandered on mounds of rubbish.