Let's Fly Away

Billboard for ABC's Pan Am, featuring the female leads.

"It's not you. It's a promise of you."

Among the various types of ads, I find billboards to be the least interesting and least effective. Therefore, it's cool to find one that works at catching my attention and at imparting the premise of the subject. The image is simple, four attractive women dressed in a retro style that evokes Jet Age luxuries. The only words are the product name and the statement of opening date. Direct and eloquent marketing.

I'm not big on retro television shows. There is so much effort put into simulation of setting that it often feels like the production skimps on the other elements of story. For instance, the characters often aren't written as much more than period appropriate character types. That's fine if your interest is to "visit" a historic era, but, if you want deep character exploration, it can feel a bit flat.



Christina Ricci as Maggie, Pam Am stewardess


Nevertheless, I can see the charm of retro-themed entertainment. So, I'll probably check out this show. Anyways, I'm old enough to remember flying on a Pan Am flight with cute female stewardesses, not "flight attendants." But I'm not old enough to remember "air hostesses". ;-)


Here's the promo vid:

And here's the ABC webpage for the show.

Enjoy!!!